Overcoming Imposter Syndrome

Jun 19, 2019

Imposter syndrome.

I could hardly wait to get there. I had been dreaming about it for months. Brandon surprised me with a hotel stay at a gorgeous spot in Dallas in celebration of our 13th anniversary. But I wasn't thinking about the hotel. I was much too wound up to even want to relax. The car was filled to the brim with signs, clothes, hangers, furniture, pictures, tables and chairs. Everything we needed to decorate our new showroom at the Dallas Market Center....

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From Side Hustle to Career Entrepreneur with Pete Tidwell

Jun 12, 2019

Starting a business is never easy, but with grit, determination, sacrifice and a clear perspective, building the business of your dreams may be closer than you realize!

  • (03:35) My grandpa Brinkman ran his own typewriter repair business and office supply store. I saw his hard work, but I also saw that he was able to put together his life how he wanted. He was able to go golfing. He was able to go on vacation with his wife. I was really impressed by that.
  • (04:26) I started watching...
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Working with your Spouse with Brandon Hooley

Jun 05, 2019

"I could never work with my spouse!" We hear it time and time again.

Working with your spouse can be challenging, but it can also be incredibly rewarding. 

9 cities, 5 states, 2 countries, 6 kids, countless pets and 7 businesses. Brandon and I have been through a lot during our 15 years of marriage. In April of 2017 Brandon left his nine year corporate career with Mercedes Benz Financial Services. It's been a a long journey filled with intense highs and devastating...

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Facebook Ads - Strategies for 2019 with Azriel Ratz

May 29, 2019

With the Facebook algorithm ever changing, it's easy for marketers to feel frustrated and at times defeated watching diminishing ROI's amidst increasing ad spend. What worked yesterday isn't working today, but that doesn't mean Facebook advertising isn't working! It's still the #1 social media platform amongst brands and marketers. Before you jump ship, try a fresh perspective and seek to reacquaint yourself with this constantly evolving platform.

  • (01:14) It's not as scary...
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Finding Purpose Amidst Pain with Alexis DelChiaro

May 22, 2019

"I never said it would be easy. I only said it would be worth it"

Each of us are given tests and trials. At times the struggle can be all consuming, yet it can also be the very thing that shapes and molds us, even propels us onto a path that we may not have otherwise chosen, but can lead us to fulfill a potential within ourselves that we never knew was there.

  • (05:30) I always wanted to be a mom. My husband and I wanted to have kids right...
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Diversifying your Marketing Plan

May 15, 2019

I like to do what works.

Who doesn't?

It's tempting to compare all of our marketing efforts against one another, single out the "best" platform and want to throw all of our efforts there and there alone. If my days on Etsy have taught me anything, it's that diversification is key

In order to mitigate our risk by being tied to one 3rd party platform, (wether it be Facebook, Instagram, Amazon, Ebay, Etsy, etc) we must diversify. Then if one platform makes a dramatic shift, your...

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Finding Your Voice & Building Your Brand with Brandi Milloy

May 08, 2019

Brandi Milloy is no stranger to the public eye. From the red carpet and Today Show to the Food Network and Cooking Channel series, Brandi knows a little something about building a brand with personality! 

KNOW YOUR VOICE.

Struggling to find your voice is something everyone can resonate with. WHAT to say? HOW to say it? WHEN to say it and WHERE? We aren't short on options which can be as much a curse as it is a blessing. So what does the discovery process look like?

  • (05:49) Know...
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Sales Funnels & Buyer Psychology with Stefanie Gass

May 01, 2019

I know, I know..

"Sales funnels & buyer psychology?" #snore

There are things in business that get us fired up and things that well.. don't. But fret not my friends, we're going to cut out all the fancy schmancy verbiage and break it down in a way that doesn't make us want to crawl back under those covers!

A "sales funnel" is a fancy term for the process someone goes through from first introduction to ultimate conversion or purchase. You've heard it said that someone needs roughly 7...

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Inventory Management

Apr 24, 2019

Inventory management is crucial to a business's profitability, but many small businesses don't have good management practices in place.

This means money on the table, and friends, it’s time to pick it on up!

Here I'll be sharing the methods we use within both Bailey's Blossoms and Peyton Bre. We're going to break this down into three main parts.

  1. Understanding your on-hand stock. What to do when it goes stale and how and when to mark it down.
  2. Purchasing new inventory. Taking into...
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Craving Criticism

Apr 17, 2019

Criticism.

The very words tends to make our skin crawl.

Whether at work or in your home, criticism from peers, direct reports, and even your spouse and children can be shocking. Human nature is to automatically go on the defense.

"Sticks and stone can break my bones, but words can never hurt me." Who made up that crap? Wounds heal. But words? We give them life to last through the eternities. And the best part is, we do it without thinking twice.

TRUTH: Not...

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